The Startup Master Class Bundle

8 Courses & 20 Hours
You save 96% -

What's Included

Introduction to Venture Capital Finance
  • Certification included
  • Experience level required: All levels
  • Access 35 lectures & 1 hour of content 24/7
  • Length of time users can access this course: Lifetime

Course Curriculum

35 Lessons (1h)

  • Introduction to the Course
    Welcome to the Course!4:30
    Why This Course Is Important To You And What We Are Going To Cover6:20
  • Is Venture Capital Right For Your Business?
    Is Venture Capital Right for Your Business Section Intro1:07
    Look before you leap! Setting the Agenda1:22
    Key Questions For You, The Entrepreneur2:06
    Lets Take A Look At Your Proposed Business1:10
  • What Are Your Equity And Non Equity Financing Options?
    What Are Your Equity And Non Equity Financing Options?1:04
    What Are Your Financing Options?3:20
    Equity Finance Options2:45
  • The Pros and Cons of Venture Capital Investment
    The Pros and Cons of Venture Capital Investment1:22
    What Are The Benefits Of A Partnership With A Venture Capitalist?3:12
    When NOT To Raise Money From a VC1:54
    So What Factors Should Founders Be Considering?2:45
  • Investment Stages Explained
    Investment Stages Explained1:18
    Seed, Series A and Later Stages2:41
    Pre-IPO, Buyout, Buy and Build, Trade Sale, Secondary Buyouts1:50
  • How to Attract and Engage Investors
    How to Attract and Engage Investors1:38
    How Venture Capitalists Make Money2:31
    How Angel Investors Make Money1:53
    Additional Benefits from Venture Capital5:21
    What does an Investor Look for?1:31
    How Can You Identify Relevant Venture Capital Investors?3:07
    How to get yourself on Investors Radar?2:53
  • The Investment Process
    The Investment Process1:36
    Investment Process - First Meeting1:30
    Investment Process - Pre-Term Sheet (4 Weeks)1:53
    Investment Process - Post Term Sheet (2-4 Months)1:24
  • Deal Terms
    Key Deal Terms1:07
    The Three Types of Investment1:27
    21 Term Sheet Deal Terms Lecture4:53
  • How To Choose the Right VC
    How To Choose the Right VC1:39
    The Entrepreneurs Equation2:07
    Choosing the Right VC1:42
  • BONUS: Course Audio Book - Downloadable
    Downladable Course Audio Book
  • Summary and Wrap Up
    Summary and Wrap Up2:58

Introduction to Venture Capital Finance

John Colley


John Colley has a Bachelors and a Masters Degree from Cambridge University in the UK (Magdalene College). He also graduated from Cass Business School in 1992 with an MBA with Distinction and also won the Tallow Chandler's Prize for the Best Dissertation. John spent nine years as a Commissioned British Army Officer, serving in Germany and the UK in the 1980s, retiring as a Captain. He graduated from the Royal Military Academy Sandhurst (Britain's West Point) in 1984. John spent over 25 years working as an Investment Banker, advising hundreds of companies about Strategy, Fund Raising and Mergers and Acquisitions. His experience ranges from advising start up companies through to billion-dollar global corporations.


Are you new to the complex and confusing world of venture capital finance? No problem! Instructor John Colley has over 30 years of investment banking experience working with hundreds of startups, entrepreneurs, founders and venture capital firms; and his goal is to share some of that experience with you. This course is designed with the new entrepreneur in mind and will help demystify the world of venture capital finance for you.

  • Access 35 lectures & 1 hour of content 24/7
  • Understand if venture capital is right for your business
  • Dive into the pros & cons of venture capital investment
  • Explore how to attract & engage investors
  • Familiarize yourself w/ the investment process & deal terms


Important Details

  • Length of time users can access this course: lifetime
  • Access options: web and mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase


  • Internet required


  • Unredeemed licenses can be returned for store credit within 30 days of purchase. Once your license is redeemed, all sales are final.
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